In 2010 Redline Athletics in San Juan Capistrano began training two young competitive figure skaters. The children’s father, John Leonesio, had a successful career in the fitness industry and had founded the successful Massage Envy franchise system and had also taken The Joint Chiropractic franchise national.
John approached the owners of Redline Athletics for advice on his growing concept. Casual conversations turned into a more formal evaluation of the Redline Athletics business model, John opened his own location. Low cost to open, quick to cash flow with the potential for high profitability combined with Redline Athletics being a fun business to run were all signs of a successful franchise model. A partnership was formed and the staff and systems were put into place for a world-class franchise system.